New Branding Package Complete

The STICK Co. recently created big things for one of the most highly visible organizations in the region – the Morgantown Area Economic Partnership. MAP President+CEO Holly Childs approached STICK in 2015 to design a complete branding package for the organization. The first step in the process was the creation of a one-of-a-kind website specifically focusing on all that the Morgantown MSA had to offer both existing and potential new businesses in the area.

“The result of this particular challenge is a vibrant, bold and eye-catching website that is both stunning to look at and equally informative,” said STICK President Damian Ferek. “Our efforts focused on the buzz and energy of the area, of Holly and her team, and of the economic development efforts of the region.”


The new website was the first piece of a larger rebranding focused on the tagline “It’s Morgantown.” The tagline is featured in the URL, throughout the website and on print items and trade show displays designed for the new look and feel of MAP. New logos, high quality business cards, printed displays, booklets and more, all work together to create the new MAP brand.

To see the new site, visit www.itsmorgantown.com.


Offering the area’s most extensive and engaging branding experience, The STICK Co. is an award-winning design agency located in Morgantown, W.Va. We create the best brand identities by specializing in web design, print collateral, content creation and management, social media, video, vehicle wraps and more. You won’t find an agency that gets you better than we do.