×

Category Archives: Wraps

Your Next Opportunity Might Be Behind You at a Red Light: Why Vehicle Wraps Matter

When you think about marketing, traditional methods like billboards, TV ads, or online campaigns probably come to mind first. But what if we told you that one of the most effective and overlooked marketing tools is already right in front of you — your company’s vehicles?

🚗 Visibility = Opportunity.

 

We’re talking about vehicle wraps. Whether you’re driving to a job site or running errands, your vehicle is an advertising powerhouse that works for you 24/7. And the best part? It’s not only your customers who notice. Your next employee or client could be sitting right behind you at a red light, catching a glimpse of your brand.

The Stats: Why Vehicle Wraps Matter

Let’s break down the numbers. Studies have shown that vehicle wraps generate 30,000-70,000 impressions per day, depending on traffic and your route. That’s a huge audience for a one-time investment. And unlike digital ads or flyers that may be thrown away or skipped, vehicle wraps keep your brand in front of people as you drive through town, attend events, or make deliveries.

Here are a few key facts:

  • 98% of consumers can recall the advertising they saw on a vehicle wrap.

  • Vehicle wraps are cost-effective, offering more impressions for less money than traditional advertising methods like billboards, TV, or radio ads.

  • A vehicle wrap lasts 5-7 years, depending on care and exposure, making it one of the most durable forms of advertising you can invest in.

It’s Not Just About Branding—It’s About Opportunity

Let’s put it in perspective: every time you’re out on the road, your vehicle is marketing your business to potential clients, customers, and even employees. Imagine a potential customer driving behind your branded vehicle on their way to work. They notice your clean, eye-catching design and take mental note of your business, even if it’s just for a few seconds. They may be thinking, “I need this service,” or “I’ll check them out when I get home.” The opportunity for conversion has already begun.

But it’s not just customers who could be in your audience. A great vehicle wrap could attract the attention of the perfect candidate for your team. Maybe someone behind you at the red light works in the industry you’re hiring for and thinks, “Hey, I could be part of that team!”

How Vehicle Wraps Help Your Business Grow

  1. Brand Recognition: A custom vehicle wrap creates a consistent, professional image wherever your vehicle goes. Whether you’re on a local job site or just driving through town, your brand stays top of mind.

  2. Local Advertising: Vehicle wraps are especially effective for local businesses. As your vehicle moves through the area, it’s visible to the community you’re trying to reach, all while you go about your daily business.

  3. Cost-Effective Marketing: Once you’ve invested in a vehicle wrap, it continues working for you for years without additional costs. No ongoing fees like radio ads or digital marketing campaigns. Plus, it’s a one-time investment with long-term results.

  4. Targeted Exposure: If you’re doing service work in a particular area, your vehicle is essentially “advertising” to potential clients in that specific region. Imagine driving through neighborhoods where your ideal customers live or work.

  5. Durable and Effective: A well-maintained vehicle wrap lasts for years and holds up under the elements, providing constant advertising wherever your vehicle goes. It’s not a temporary solution; it’s an ongoing marketing tool.

The Power of the First Impression

Whether it’s attracting new business or a potential employee, first impressions matter. A clean, well-designed vehicle wrap is like a friendly handshake to your community — an immediate and memorable introduction to what you offer. It’s your brand’s personality on the move, engaging with potential clients and employees, even when you’re not actively working.

Our Work: Real Results

At The Stick Company, we specialize in creating vehicle wraps that stand out, with designs that are as bold as they are professional. From trucks and vans to sanitation vehicles, we’ve helped businesses of all types take their branding on the road, literally.

Check out some of our favorite wraps and see how they’ve worked for our clients. Whether it’s for a service-based business or a company looking to stand out in a crowded market, vehicle wraps have proven time and again to be one of the best ROI-driven marketing tools.

Ready to Make Your Mark on the Road?

If you’re ready to get your business noticed—and turn every drive into a marketing opportunity—let’s talk. Our team at The Stick Company is here to help you design a vehicle wrap that reflects your brand and puts your business on the map.

🚗💡 Let’s take your business to the next level—one road at a time.


Brightening Morgantown: Custom Wraps for Electrical Boxes and Solar Compactors

Custom Wrap Designs For Electrical Boxes In Morgantown WV

Downtown Morgantown is a little more colorful — and The Stick Company is proud to have been part of the transformation! Recently, Main Street Morgantown highlighted the vibrant look of the city’s electrical boxes and solar compactors. If you’ve spotted these eye-catching designs around town, you’re seeing our custom wrapping work in action!

Wrapping public spaces like these helps add character, color, and creativity to everyday areas. Our team worked closely with community partners to design and install wraps that not only look great but also stand up to the elements. Durable, weather-resistant, and visually striking, these wraps show just how versatile custom vinyl wraps can be — far beyond cars, trucks, and traditional signage.

Anything Can Be Wrapped — Seriously

At The Stick Company, we believe almost anything can be wrapped. From vehicles and trailers to walls, floors, and yes — even electrical boxes and solar compactors — we specialize in creating custom solutions for projects big and small. If you have an idea to bring life to a surface, we have the creativity and expertise to make it happen.

Custom wraps aren’t just about looks; they’re about branding, protecting surfaces, and creating memorable experiences. Whether you’re a city organization, a small business, or an individual with a creative project, The Stick Co. is here to help bring your vision to life.

Ready to Wrap Something Unique?

If you’re looking for custom vinyl wrapping services in Morgantown, WV — or anywhere in the surrounding region — reach out to The Stick Company. No project is too unusual, too small, or too bold. Let’s work together to make something incredible!

Contact us today to get started on your custom wrap project!


Wall Wraps vs. Traditional Paint: Which Is Better for Your Business?

When it’s time to refresh your space, businesses often face a tough decision: go with traditional paint, or upgrade to a custom wall wrap? While paint has been the standard for decades, wall wraps are quickly becoming the preferred choice for companies looking to make a bigger impact—without the mess or downtime. Let’s break down the pros and cons of each option and see why more businesses are choosing custom wall wraps from The Stick Company.

What Are Wall Wraps?

Wall wraps are large-format vinyl graphics that are printed with your custom designs and installed directly onto your wall surfaces. They can feature anything from bold branding to full-scale artwork, providing a fast and dramatic transformation of your space.

The Downside of Traditional Paint

  • Limited Design Options: With paint, you’re mostly stuck with solid colors or simple patterns. Complex graphics require time-consuming stencils or hand-painting.
  • Messy and Time-Consuming: Paint projects can take days to prep, paint, and dry—and they often disrupt daily business operations.
  • Maintenance Issues: Painted walls are prone to scuffs, scratches, fading, and regular touch-ups, especially in high-traffic areas.

Why Wall Wraps Are the Better Choice

  • Unlimited Creativity: With custom wall wraps, the only limit is your imagination—photos, logos, textures, and full murals are all possible.
  • Fast Installation: Wall wraps are installed quickly, minimizing disruption to your business and getting you back to work faster.
  • Durability: Our vinyl wraps are built to withstand heavy traffic, resisting scuffs, scratches, and fading for years.
  • Easy Updates: When it’s time to rebrand or remodel, a wall wrap can be removed and replaced without major headaches—or construction dust!
  • Professional Look: Wall wraps deliver a high-end, polished appearance that’s tough to match with traditional paint.

Cost Comparison: Wall Wraps vs. Paint

While the upfront cost of a custom wall wrap might be slightly higher than a basic paint job, the long-term value is undeniable. Wall wraps often require fewer maintenance costs over time, and they provide a lasting visual impact that delivers better branding ROI.

Best Spaces for Wall Wraps

Custom wall wraps work exceptionally well in:

  • Reception areas and lobbies
  • Conference rooms and meeting spaces
  • Retail stores and showrooms
  • Fitness centers and gyms
  • Restaurants, breweries, and entertainment venues

Upgrade Your Space With a Custom Wall Wrap

If you’re ready to make a bold statement and leave traditional paint in the dust, it’s time to consider a custom wall wrap from The Stick Company. We’ll work with you to design, print, and install a wall wrap that reflects your brand’s personality and makes your space unforgettable.

Contact us today to learn more about our wall wrap installation services in Pittsburgh, Morgantown, Clarksburg, and beyond.


Transform Your Space: The Power of Custom Wall Wraps

When it comes to transforming a space, paint and furniture can only take you so far. For businesses and brands that want to stand out, wall wraps and custom wallpaper are the boldest ways to bring a space to life. At The Stick Company, we specialize in turning blank walls into branding powerhouses—whether it’s a full vinyl wall wrap for your office or a custom-designed mural for your retail space.

What Are Wall Wraps?

Wall wraps are large-format vinyl graphics applied directly to your wall surfaces. Think of them as high-impact decals that can be fully customized with images, patterns, brand colors, logos, or inspirational messages. They’re more durable and versatile than paint, and they can be removed or replaced with minimal hassle—perfect for changing seasons, promotions, or rebranding efforts.

Why Choose a Wall Wrap Over Paint or Traditional Wallpaper?

  • Endless Customization: Every inch is designed for you—from subtle textures to jaw-dropping murals.
  • Durability: Our vinyl wall wraps are built to last, resisting scratches, fading, and wear.
  • Easy to Update: Unlike traditional wallpaper or murals, vinyl wraps can be removed or updated as your brand evolves.
  • Cost-Effective Marketing: A custom wall wrap is a one-time investment that delivers year-round visibility.
  • Wow Factor: Let’s be honest—nothing turns heads like a full-wall wrap with your logo or mission statement front and center.

Where Wall Wraps Work Best

We’ve installed custom wall wraps across the Morgantown and Pittsburgh area and beyond for a wide variety of industries:

  • Corporate Offices: Reinforce company culture with branded spaces.
  • Gyms and Fitness Studios: Motivate members with bold, energizing visuals.
  • Retail Stores: Draw customers in with vibrant, seasonal graphics.
  • Schools and Universities: Inspire students with custom mascot murals and educational graphics.
  • Restaurants and Breweries: Add flavor with ambiance-enhancing designs.

Custom Wallpaper vs. Wall Wraps—What’s the Difference?

While the terms are sometimes used interchangeably, there’s a slight difference:

  • Custom Wallpaper typically refers to decorative, printed wall coverings that mimic traditional wallpaper but are custom-designed.
  • Wall Wraps are more branding-focused, often made with durable vinyl and featuring bold graphics, logos, or messaging.

At The Stick Company, we do both—and we make sure they look damn good.

Let’s Wrap It Up (Pun Intended)

If your walls are looking a little bland, it’s time to think bigger. Whether you want to create a mood, boost your brand, or make your space more Instagram-worthy, a custom wall wrap is the way to go.

📍 Serving Pittsburgh, Morgantown, Clarksburg, and the surrounding areas, The Stick Company is your go-to for custom wall wraps that leave a lasting impression.

Contact us today to turn your blank walls into branded brilliance.

 


Transforming Spaces: Arch Leer South Facility Wall Wrap

The Stick Company proudly partnered with Arch Resources Leer South Mine to complete a project that helped transform their newly constructed electrical training center.

The focal point of this project was the installation of a full interior wall wrap that was installed on 18’ walls that were composed of concrete blocks. Installations on concrete blocks require a slightly different approach to ensure the seamless application. The wrap included a custom design tailored for the electrical training center while also mirroring the brand aesthetics crafted by The Stick Company.

Early in the project, The Stick Company also installed a custom floor logo decal for the room. To ensure durability and longevity, the decal was expertly sealed by the contractors, providing an extra layer of protection and durability.

The Stick Company is honored to have played a role in transforming the new electrical training center at Leer South and continuing our partnership of transforming ordinary spaces into visual experiences.


Our Largest Wall Wrap At Consol Energy

At The Stick Company, we pride ourselves on transforming walls and rooms into dynamic spaces with our wall wraps. Our recent collaboration with Consol Energy on the William P. Powell Training Facility served as another example to this commitment. Originally an integrated mine portal, the facility was transformed into a dynamic company-wide training center.

When Consol Energy approached us, they had a clear vision to create a space that embodies the essence of working underground. From there, our team went to work.

The first step in our process was capturing the true essence of the underground environment with a trip underground into their Enlow Fork Coal Mine for custom photography. Amberlee Christey worked her magic and the pictures would set the tone for the entire project.

With the photographs as our guide, our designers helped recreate the underground environment while ensuring all details were as accurate as possible while also fitting the actual layout of the hallway.

Once the design was finalized, our printing & production team took over, helping to print, laminate and prepare the panels for installation.

** Fun fact – the completed project featured over 100 printed and installed panels!

The final step in the process was installation – which had its own set of challenges in installing the panels on concrete block walls, as well as having to wrap around a number of pre-installed pipes and conduits. A big shoutout to the guys at Wrap Logic, who joined in on the fun, helping with the project installation.

Our entire team played a role in helping to transform the William P. Powell Training Facility. The final result helped transform the former mine portal into the clients original vision – a realistic underground entrance into one of Consol’s operations.


The Stick Co Wraps WVU Medicine Children’s

From all of us at The Stick Company, we would like to congratulate WVU Medicine Children’s on the opening of their new facility, here in Morgantown, WV. While truly a gorgeous, state-of-the-art facility, we cannot overstate the appreciation that the entire community has for the healthcare providers, development team and staff for serving the women and children of our community.

The Stick Company was honored to have helped with a few of the projects at the new facility, including the donor locker room and custom floor scrubbers, but also the entrance ‘red carpet’ wrap that was installed on the concrete walkway used to lead friends and family into the facility on the opening weekend.

To learn more about WVU Medicine Children’s Hospital, or how you can get involved, please visit https://childrens.wvumedicine.org/giving/growchildrens/


Wild Wraps for Hovatter’s Wildlife Zoo

Our team was excited to continue our work with Hovatter’s Wildlife Zoo, located in Kingwood, WV. As one of the most recognizable recreation destinations (try saying that 3 times fast) in the area, we know that our designs will be seen by many, including our own families who frequently visit the zoo. This summer, our team helped to complete a full truck wrap for one of their facility vehicles, as well as, redesigned and installed their road entrance sign. Both projects provided the opportunity for a bright and colorful design, featuring the various animals that can be found at their zoo.

Maria Ashenfelder took lead on the design of the truck wrap, and had this to share about the project:

“The Hovatter Projects are always fun to work on, especially with all of the animals. But not only that, but they are great clients to work with on the process. You can immediately see how much they care about the animals, customers and their business.”

Hovatter’s Wildlife Zoo is currently celebrating their 30th year in business. We encourage you to make a trip and experience their facility and family of animals, and be sure to keep an eye out for the various design projects our team has helped with, including their gate wrap and entrance poster. To learn more about the zoo, please visit www.WestVirginiaZoo.com


Custom Real Estate Signs for Caitlyn Alexander

CAITLYNALEXANDER-CUSTOMSIGNAGE-YARDSIGNS-SIGNS

When driving through Morgantown, there are two things that stand out most — the collection of potholes in the road, and the plethora of custom real estate signs for Caitlyn Alexander! Caitlyn, an Associate Broker/Agent with Howard Hanna, Premier Properties by Barbara Alexander, has continued to work her tail off, becoming the HOUSE”Sold” name in North Central West Virginia for real estate.

Our team at The Stick Company has enjoyed our partnership with Caitlyn over the years, helping to both design and produce her custom real estate signs (that seem to grow in quantity with each order!). We have tailored her signage to include a number of variations, including custom For Lease signs, custom For Sale signs, custom Open House signs, and more.  In addition to the standard stepping stake signs, we have also produced larger, building signage and roadway signs, to capitalize on any available space she can utilize.

****

Caitlyn Alexander is an award-winning REALTOR servicing throughout North Central West Virginia for your residential real estate needs. To contact Caitlyn, be sure to visit her at https://www.howardhanna.com/Agent/Detail/Caitlyn-Alexander/58797, or by visiting her Facebook page here —  https://www.facebook.com/CaitlynalexanderREALTOR

****


How Much Does a Commercial Vehicle Wrap Cost In 2025 (On Average)?

How Much Does A Vehicle Wrap Cost?

Commercial vehicle wraps don’t just protect the surface of your car. They can also serve as mobile advertisements, providing your business with increased exposure and potential revenue.

But is the cost of a commercial vehicle wrap worth it? We’ve put together this guide to help you find the answer to this question.

Continue reading below to learn about the cost of a commercial vehicle wrap and what you can expect from the application process.

Do You Want a Wrap or a Decal?

Before you do anything with your commercial vehicles, you need to ask yourself if you want a wrap or a decal. Wraps don’t always cover the entire vehicle, so don’t assume you need a decal just because you don’t plan to cover the whole car. Otherwise, you may end up with a design you didn’t expect at a much higher cost.

So what’s the difference?

A vehicle wrap covers a large portion of the car, such as the sides or the entire surface. A decal is often a small design you can attach to the sides or hood of a vehicle. Decals are cheaper than wraps, but they also limit what you can do with them.

If you aren’t sure exactly what you want, make sure you talk to a professional first. They’ll be able to recommend the best service for your needs.

How Much Does a Commercial Vehicle Wrap Cost?

The average cost of a truck wrap or van wrap will vary. But for reference, as of July 2025, the average cost of a wrap for a full truck is anywhere from $4,000 to $6,000. The price of partial wraps can be as low as $1,500, depending on how much and what part of the vehicle you want to cover.

Most companies will charge per square foot, so you get a fair price for your vehicle.

That said, several things can add a few more dollar signs to your commercial wrap job. Make sure you ask yourself these questions so you don’t get surprised by any “hidden” costs.

What Type of Vehicle Are You Wrapping?

You might think the size of the vehicle will directly impact the cost of the job. After all, large trucks have a lot more surface space, meaning they’ll need bigger wraps, which will make it more expensive.

For the most part, you’re right. But this isn’t always true.

Some cars have complex curves and edges that make the job much more difficult. Wrapping a semi-truck is faster and easier than wrapping a Mini-Cooper, so although a Mini-Cooper is much smaller, it will often cost you more money.

Make sure you talk to the company about the type of vehicle you want wrapped. Don’t just assume a smaller car will cost less.

What Type of Design Do You Have?

Before a company can wrap your car, they have to create the wrap first. If your design is complicated, it will take longer to make, which will make it more expensive.

This is especially true when it comes to color.

If you want to change the original color of your vehicle, you will have to get a special wrap that can cover it up. This type of wrap tends to be much more expensive than average. It may be worth sticking with the original color (even if it means altering your design somewhat) rather than paying extra for a color change.

How Much Are You Wrapping?

Do you plan to get a full or partial wrap? If you want a full wrap, do you also want to wrap the bumpers, windows, side mirrors, etc?

The more you wrap, the more you’ll have to pay.

How Long Do You Want the Wrap to Last?

You can apply wrap to your commercial vehicles that lasts for more than five years. However, if you want a long-term wrap, you may have to use a stronger material than normal, which can be more expensive.

On top of that, you’ll probably have to laminate your wrap if you want it to last several years. This will protect the wrap from getting scratched, ripped, or damaged, and it will also make the finished product look a lot brighter and nicer.

Is the Vehicle in Good Condition?

Your wrap job will last longer (and look better) if your vehicle’s paint is in good condition. Since this is the part of the car the wrap adheres to, even small scratches or chips can make the application a lot harder.

The wrapping company will inspect your vehicle before they do anything to it, and they’ll let you know if your paint needs any touching up before they install the wrap. You may have to take your car somewhere else to repair flaws in the paint job.

Since this adds an extra step, it also adds an extra cost, which will make the overall price go up.

Breaking Down the Cost of a Commercial Vehicle Wrap

So, how much does a commercial vehicle wrap cost?

It’s hard to put an exact price tag on this job. Talk to a professional about the specifics of your vehicle, the design you want, and any other necessary features, and ask for a quote. This will give you a good estimate of what you can expect to pay.

Not sure where to find a trustworthy company?

We’ve got you covered! Don’t hesitate to get in touch with our team if you have any questions or if you’re ready to set up an appointment for your vehicle.


Marketing Strategy Tips: The Undeniable Advantages of a Vehicle Wrap for Business

The global car wrap industry is worth $3.5 billion.

Vehicle wraps are increasingly becoming an accessible mode of marketing. In a world where marketing attention has shifted to social media, car wraps are still relevant, guaranteeing effective results.

This guide will discuss the undeniable benefits behind the success of a car wrap marketing strategy. Check them out.

Unlimited Exposure

Entrepreneurs who use vehicle wraps enjoy the benefits of a broader audience. This is because many people notice a moving car.

The majority of the people who see the car are those on the road or sidewalks. However, people on top of buildings and other zones can still view the moving vehicles with car wraps and get a few details about the advertisement.

The only limitation to the exposure is road obstructions.

Easier Attention

Vehicles with wraps draw attention quickly. Mostly, the wraps consist of bright colors, which are clear enough to see, even at a distance. Also, the graphics and the font tend to be large, making them easy to draw attention.

For best results, entrepreneurs can use medium-sized wrap designs. They should not be too large or too small. An excellent graphics designer can provide the best wraps for more natural visibility and profitable marketing.

Versatility

Technological advancements have made it easier to print multiple wraps for the same products. You can, therefore, choose the ideal color, size, and prints that you think would fit well in the car or truck.

Besides, you can change the old car wraps. The versatility helps you to maintain a fresh look on your vehicle every time. Also, the high versatility makes it possible for you to identify the specific car wrap with the most impact on your marketing.

Protects Your Car

A good quality car wrap protects your vehicle from harsh environmental conditions. It also protects from the other damages that could harm the entire parts of your car.

Excellent protection prolongs the life of your company car, which saves you the costs of buying new cars or servicing the older ones regularly.

Affordable

A car wrap marketing strategy is one of the cheapest for businesses. You only incur the cost once during the design and the installation process. The design is also cheap compared to the traditional and digital forms of advertising.

Also, a single wrap may stay on the car for an extended period. This means that you may not incur any maintenance expenses for years if the initial wrap still interests you.

Professional Impression

Car wraps advertising presents a professional impression. You can’t compare it to televisions, radios and the other medium that cause noise pollution.

The method is less aggressive, and it creates a good picture for your business. You can enhance professionalism by using less visually distractive pictures. Also, you should highlight your company name, products, and contacts for easier communication and understanding.

Freedom

Car wrap marketing gives you the freedom to advertise what you want. After all, the car is entirely yours, and the design is yours too.

Some mediums, such as television ads, can restrict your freedom because competitors can easily take your position. Billboards can also be removed, and your competitors get the space.

If you adhere to your state’s rules and regulations for marketing, you will enjoy your car’s marketing technique by advertising any time you want.

Better Local Marketing

Car wrap adverts are the best for local advertising. They give you a personal touch and a customer-friendly method of reaching out to your clients.

For extensive marketing, you can readily drive the vehicle to any point of interest. The movement allows you to reach your local target clients with ease.

For instance, if you sell products in a certain neighborhood, you will only need to drive around that area. In this way, you will advance your local marketing and attract the right attention.

Active Marketing

Most types of marketing are passive. Social media, for instance, remains entirely passive unless you log in and post your content. Magazines, too, remain passive unless someone buys the copy and goes through the ad.

Vehicle wrap marketing is quite active, even when you are not driving. You only need to park the car in a strategic position and continue with other activities. People who will come across the car will get the message, which makes your ad quite active.

Choosing the Right Car Wrap Design for Your Marketing Strategy

The above benefits only apply to those who choose the best designs. Here are effective tips on how you should choose the design of your vehicle wrap to increase your marketing success.

Address Your Brand

The ideal car wrap should address your brand. It should mention the name of your firm, location, and company contacts.

If you don’t mention the brand, the wraps will be eye-catching, but you may not experience any customer feedback.

Gather Information

Find out the success tips for the vehicle wrap marketing. You can get information from online sources or experts.

You can also consider what your competitors do and copy them if they are successful.

Use Bright Colors and Fonts

Bright colors and fonts will enhance the visibility of the wraps. Conversely, the dark and small fonts will be hard to see and turn any potential clients.

However, it would be helpful to match the ad colors to that of your brand.

Add Graphics

Content without images would look boring. The graphics draw the public’s attention in a better way and make the other sections of the advert visible.

The ideal graphics should be clear and should be in line with the theme of the advert.

Invest in Car Wrap Marketing

Car wrap advertising is a supplementary form of marketing. You can use it alongside your other forms of marketing, such as social media.

The marketing strategy will work well if you observe your state’s rules and follow the above tips. Work with a reputable designer to get the best images and wraps.

The Stick Company is an award-winning branding and design agency. We help businesses grow by providing functional websites and designing incredible car wraps for their marketing. We have been in the graphics and design industry for 10 years, so we have in-depth knowledge and skills.

Call us to book an appointment for any of our services.


7 Questions to Ask Before Choosing a Vehicle Wrap Provider

A great logo is the best way to make your brand more recognizable, but you need to get that logo in front of people if you want them to remember your company. On average, it takes at least 5 impressions for customers to remember a logo or brand name.

The best way to increase your brand’s exposure is to get your logo on your commercial vehicles. Contrary to popular belief, you don’t have to invest in a custom paint job to do the trick. You just need to find a vehicle wrap provider.

Finding a trustworthy company that’s willing to take care of your commercial vehicles isn’t always easy. Here are a few questions to ask before you choose a provider to wrap your fleet.

1. How Much Experience Do You Have?

When it comes to choosing a vehicle wrap provider, experience matters. Though newer companies may have the same high-quality equipment, they won’t be able to do the same quality work as a more experienced provider.

This is because every car is different and making sure that the vehicle wrap designs work with the types of cars in your fleet takes time and training.

An experienced company that hires technicians that have worked in the industry in the past will be able to do a better job every time. Make sure the company you choose has the right experience before you ever ask for an estimate.

2. What Will You Do to Protect My Car?

When you bring your fleet to a vehicle wrap company, you’re trusting them to protect your cars while they’re at the shop. Though some companies can work quickly and install the wraps in a few hours, others need to keep your vehicles overnight.

If you’re leaving your car on-site for any length of time, find out what the company will do to protect your car.

Ask for copies of their insurance policy showing that they’ll pay for repairs should your vehicle get damaged in the course of their work. Get their team to walk you through how they’ll protect your vehicle until you pick it up.

If you feel any qualms about their commitment to the safety of your property, keep looking. Reputable companies put their customers first and will do everything they can to keep your fleet in good condition.

3. Do You Design the Wrap In-House?

It’s always best to work with a company that handles its own vehicle wrap designs in-house. This allows you to make any changes to your proposed design quickly and guarantees that you know who you’re dealing with.

Companies that outsource the service to contract workers off-site often face delays in production which keeps you from getting your fleet back quickly. Worse, those designers won’t be able to see your vehicle to make sure the image works with the contours of the car.

When you choose a company that has an in-house design team, you’ll get better service every time.

4. Are There References I Can Speak With?

The best way to decide if a vehicle wrap company is worth working with is to look for references and reviews. Start by reading up on company reviews online and check their reputation with the Better Business Bureau.

If most of the reviews are positive, you’ll likely have a good experience and feel satisfied with their work.

Once you have a few companies in mind, don’t hesitate to ask them for a portfolio of their work. This will help you see if their wraps look as great on the vehicles as they do in the mockups.

It’s also worth asking if they have previous customers you can speak with about their services. Once they give you their references, contact those people and ask if they’re happy with the service they received.

Great providers always have an extensive list of customers that are happy to discuss their experience with you.

5. What Maintenance Will Your Vehicle Wrapping Material Need?

Vehicle wrap designs get exposed to the elements every single day. This means you’re going to need to do a little maintenance every week or so to keep them looking great.

Ask each provider what you need to do to keep your wrap in good condition.

This will help you narrow down your choices. The more labor-intensive the maintenance routine is, the more problematic the wrap will be. Look for a company that only uses high-quality materials that need a bare minimum of maintenance every week.

6. Do You Guarantee Your Work?

Before you commit to a design and schedule an installation appointment, make sure the company you choose is willing to stand behind their work. If they offer a guarantee on installation, they do so because they want you to be happy with their services.

The guarantee also protects you from having to pay more money to fix problems that pop up due to errors in workmanship or installation. If you’re getting more than one vehicle wrapped at a time, this can save you hundreds of dollars in the future.

If a company doesn’t offer a guarantee, keep looking. The last thing you want to do is have to pay twice for the same service.

7. How Quickly Will You Get the Job Done?

Every vehicle wrap company operates on a different schedule. Before you agree to work with them, make sure you’re okay with their current turn-around time.

Just make sure you let them know how quickly you need the wraps to get installed. They’ll let you know if it’s possible and will be able to work with you to bring your dreams to life.

Now You’re Ready to Find the Right Vehicle Wrap Provider

Before you choose a vehicle wrap provider, make sure you ask them these questions. Make a note of their answers and choose the provider you feel most confident in working with.

Remember, the best company will be able to stick to your vehicle wrap budget while still making your fleet look as impressive as you imagine.

Ready to schedule a consultation and see how easy it is to carry your brand’s information and personality onto your commercial vehicles? Read up on our services and see how easy it is to get your brand to stand out.


10 Reasons to get your company vehicle wrapped

wrap, vehicle, the stick co

Our motto for the past 13 years has been, “We Stick Anything.” Since then, we’ve done a lot of wrap jobs; but the most common wraps we do are vehicle wraps. We have customers who have had their wrap for nearly eight years and claim that it is the best advertising investment for their company. Some vehicle wraps are all about style (those are our favorite). Looking back, we know that there are a lot of reasons why companies come to us to get their vehicle wrapped. Today, we want to share with you 10 of those reasons:

1. You can advertise everywhere you go.

This is a simple, but important reason. If you constantly have to travel for your company, why not advertise on the go? A vehicle wrap will ensure that everyone knows what company you are representing as soon as you pull in the parking lot. Another great aspect of advertising on your vehicle is that it isn’t an annoying way to advertise. Right now, we live in an age where so many people would prefer ads to be shorter or skippable; but a vehicle wrap is just there. There is no skipping it. It’s not annoying either. People understand that it’s your company’s vehicle, so you have the right to advertise on it.

2. People notice vehicle advertisements.

Not only is a vehicle wrap a good form of mobile advertising, but people definitely notice it. A study by the American Trucking Association found that 96% of people notice truck-side ads. That’s an amazing feat when you think of how many people skip video ads or ignore display ads! Since this way of advertising isn’t annoying at all, it leaves more room for people to appreciate the design and effort that was put into it. This wrap that we did for Gerrick Electric shows that subtle advertisements can go a long way:

3. The more you have to drive, the larger of an audience you reach.

A vehicle wrap is a gift that keeps on giving for a business. On average, a vehicle that drives 15,000 miles a year will reach 9 million people. So the more you drive with your vehicle wrap, the more people will discover your business. In most cases, the life of the wrap will outlive the life of the vehicle itself. This is an especially important consideration if your company is the type that has a larger service area or are looking to expand to more areas.

4. Your vehicle will stand out when you’re on the road.

In a sea of solid-colored cars, a well-designed, wrapped vehicle will be sure to stand out. It’s this anomaly that makes a vehicle advertisement so noticeable to people on the road. Plus, it can make people’s commute more interesting. When drivers are on the road on their way to work, driving the same route everyday, seeing a colorful wrap on a car could really wake them up. The more creative the better! This one that we did for Mountain Safe is sure to get attention:

5. Vinyl can protect from regular wear and tear.

Let’s be honest, nobody wants to be the guy that gets a scratch on the brand new company vehicle. A vinyl wrap offers a layer of protection for your company’s vehicle so that the underlying paint can be out of harm’s way. To be clear, a vinyl wrap is NOT guaranteed to fully protect the car from damage. Think of it more like an extra layer, like a flannel or a light jacket. While this reason isn’t the most prevalent, it’s a nice little bonus to think about.

6. It’s simple to clean.

We recommend using soap and water to clean your vehicle after you get it wrapped. Hand-washing is the tried and true method of cleaning your wrapped vehicle. There is no need to buy any specialized cleaning solutions. Just make sure the water pressure is below 1800 psi and the water temperature is below 180 degrees Fahrenheit. As long as you follow the care instructions well, your wrap can last.

7. Wraps can last up to 8 years.

This is a huge consideration when thinking about advertising budget. When a wrap is well-maintained, it can sometimes outlast the vehicle that it’s attached to. When you translate that time to ad spend over time, you’ll find that you’re getting a lot of ad exposure for your money. After our customers leave with their freshly-wrapped vehicle, we make sure they know how to properly take care of it from there to get the most out of their wrap.

8. You can get really creative with the design.

Like we mentioned before, the more creative the better! The beauty of using your vehicle as advertising real estate is that there are no limits to how creative you can get with it. We also understand that there is a fine line between creativity and professionalism. So when you’re picturing what you want out of your vehicle wrap design, consider how you want it to stand out in that sea of cars. Check out this one we did for B.T.R. Environmental:

9. Most companies have reliable warranties.

Okay, we may not be able to speak for most companies, but our vehicle wrap warranty is top-notch. Within that first year, if you ever have any small bubbles or tears in the wrap that was caused by improper installation, we will fix it for you–no problem. Just don’t take it through the car wash, because that will void the warranty! If you have any specific questions about our warranty, then feel free to reach out to us at (304) 413-0100.

10. You can support a local business in the process.

When it comes to getting your company vehicle wrapped, it is best to keep it close to home. Local businesses come to us because we know exactly where they are coming from. Since 2007, The Stick Company has been proud to wrap vehicles in Morgantown and surrounding areas.
staff, team, local business

 

 


Vehicle Wrap FAQ (Updated For 2025)

What’s involved in a wrap?

With any project, the details are different, but our approach will remain the same. All Wraps involve a number of phases.

  1. First, STICK will get an understanding of the goals and objectives of your project.
  2. Next, we need the appropriate measurements of your vehicle, wall or object to create our template. This template is used to guide the design.
  3. At this point, we are ready for design. STICK can fulfill all design needs, or you can provide your own graphics from your agency or graphic designer.
  4. Once approved, the graphics will be printed and laminated to protect from abrasion and UV rays.
  5. Last, the wrap will be installed on your vehicle.

The rest is magic!

How is a wrap produced?

Your wrap will be printed on an HP Latex Printer. Think of it similar to a color printer at your office, only about 7′ long and nearly 500 pounds.

The biggest difference between your desktop printer and the one that will print your wrap is that the wrap printers use a type of solvent ink that is much more durable than what you would print at your home or office. The wrap is then laminated with a vinyl laminate that adds to the durability of your wrap by protecting against chips, abrasions, and fading.

How long will my wrap last?

That depends on the application. If you are doing the inside walls of your business, the wrap could be good indefinitely, depending on sun exposure. Our vehicle wraps come with a 1-year warranty from the date of installation to cover damage from normal wear and tear. Basically, if the wrap is peeling or starts to come up, call us and we will take care of it.

If you hit a tree? You’re on your own.

Will a wrap damage my paint?

If your car has been in an accident and has been repaired, there is a chance that the Wrap will affect the underlying paint. Most factory paint jobs should be fine, as should a quality repaint, as long as the paint has had time to cure. This “cure time” is generally about 90 days.

How long will it take to do my wrap?

This depends on the job. A vehicle, for example, can typically be wrapped in a day or two depending on the complexity of the wrap.

How much will my wrap cost?

Short answer – it depends on the size and type of vehicle or office that you are wanting to wrap. It also depends on square footage of the vehicle. There are also other factors such as complexity of the vehicle, number of windows and door handles, as well as location. To get a gauge on the price, determine the square footage of the coverage area and multiply that by $18 / sq ft.

Learn more by visiting our Pricing page.


Vehicle Wrap ROI

Vehicle Wrap Return on investment

“SAVE NOW…”

“BUY TODAY…”

“TRY OUR PRODUCTS…”

It’s been said that the general public is bombarded by thousands of messages like these per day. Billboards, signs, commercials, magazine spreads, newspaper ads and radio spots—companies are spending millions on exhausting their advertising resources only to find that consumers are tuning out traditional methods of advertising. Experts agree that this exposure makes it increasingly more difficult for advertisers to break through the noise of tradition and find a way to reach consumers.

Some companies, such as STICK, LLC client, Black Diamond Equipment Rental, have found a non-traditional answer in the midst of all the advertising chaos.

“Many customers tell me they’ve seen our wraps roaming around town,” said Black Diamond President Chad Teasdale. “There’s no doubt that our investment in the mobile advertising provided by vehicle wraps has caught the eye of consumers and driven them towards our services.”

So, what are the main benefits of vehicle wraps and why should companies consider investing in them?

Reach

Unlike TV or radio advertising, you can’t shut off the message of a vehicle wrap. Travelers are less likely to feel bombarded by the simple messaging of a unique, eye-catching vehicle wrap than by the obnoxious attention-demanding sights and sounds of more traditional methods.

In addition to its quality of messaging, its quantity of reach is quite possibly its largest benefit. In fact, Sign World explains that vehicle wraps have been proven to garner an estimated 30,000 to 70,0000 visual impressions per day.

Cost-Efficiency

All of this with an unmatched level of cost-efficiency makes vehicle wraps a viable option for companies that want to reach a large audience while maintaining a budget. In fact, the Outdoor Advertising Association of America cites that mobile advertising via vehicle wraps is a cost effective and efficient method of outdoor advertising, “reaching more consumers at a lower Cost Per Thousand Impressions (CPM) than any other form of outdoor advertising.”

STICK President Damian Ferek agrees.

“With wraps, you can turn your gas miles into advertising dollars,” said Ferek. “Our clients tell us they experience real Return on Investment after we’ve provided them with a custom, brand-consistent vehicle wrap.”

___________________________________

Interested in advertising your business with a vehicle wrap? Contact STICK today for more information about our service. We STICK anything.