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Celebrating 10 Years

Celebrating 10 Year

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I can’t believe it’s already been another FIVE years since we celebrated our 5th year anniversary! Sitting back and reflecting on the past decade, I’ve realized how time has absolutely flown by since we started this company in August 2007. We have been extremely fortunate to work with such awesome companies doing amazing things and to meet the number of influential people that are doing extraordinary things in our community and region. We cannot thank you – our customers, our vendors, and our community leaders – enough for all the support and business over the years, and we certainly look forward to (many) more to come.

In addition to our customer and community support, The Stick Company would not exist without the dedicated team that I am so fortunate to work with every day. Some of the most hard-working, talented and dedicated individuals one can find, and I am somehow fortunate to work with them all under one roof. Like many industries, working in a small creative agency is not an environment for everyone, and our company has certainly been impacted over the years by all of the team members that have come and gone, both good, and…well, not so good…but, hey – that’s what makes it fun!

Our team concept traces back to the origin of the company, when a close friend of mine – Chris Shoff – and I discussed our goals after graduating from Waynesburg College. Realizing we wanted to create a company that would focus on the quality of the work, rather than the owners, we created Asayo Creative Inc. The agency remained idle until August 2007, when unexpected life circumstances led us to decide to finally push forward as a full-time agency. At that time, Chris was excelling in his career with another company, so I decided to take a leap of faith and dove in full force on my own. Chris remained active and vital in the venture, often burning the midnight oil to help the idea come together and push through those crucial early years.

Within a few short months, we had the need to hire our first full-time employee, Matthew Linn, a local computer programmer that I had worked with briefly before starting the agency. Knowing Matt’s experience, fortitude, and overall intelligence, he was the perfect fit to join our team (and wear as many hats as one person possibly could). Matt’s contributions – over the many years he was with us – were endless…which made his unexpected passing in late 2015, still, the most difficult event in our agency’s history. Our thoughts and prayers remain with the Linn family, and our company will always be a reflection of the hard work, dedication, and creativity that he instilled.

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The company has seen its fair share of change over the last 10 years, most notably in 2015, when we made the decision to consolidate our creative agency – Asayo Creative Inc. – together with our wrap/decal/signage company – Stick, LLC – and effectively formed what is now known as ‘The Stick Company’. Initially, we strategically kept these two entities separate, but as time went on, and our brand recognition grew, we realized that 1) most people already realized we were the same group doing both sides and 2) hardly anyone could pronounce or spell “Asayo”. This merger allowed us to combine our various services all under one umbrella (and was a whole lot easier to pronounce).

A few months prior to that merger in 2014, we also took on the challenge of helping to launch another local company – Stick Tattoo Company. (Yes, I know I am really jumping around with my timeline…) Thanks to our Vice President, and my best friend, Kim Johnson, she recognized the value in keeping our branding consistent and expanding our company brand into the consumer and retail market. Stick Tattoo has quickly become a staple in the community, but also our family of companies through the talents and dedication of our artists and team. As The Stick Company and Stick Tattoo both continued to grow, we were also able to bring on a wonderful tattoo shop manager that excels in organization, communication, and patience – one that I am also fortunate enough to call my wife. As you can imagine, it was a big decision for us to make the companies a true ‘family’ endeavor, but having Rachael join our team was such a natural fit – it’s proven to be a seamless transition.

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Another huge aspect of our agency over the last 10 years has been the creation and management of the WV Oil and Gas Expo. This one-day business-to-business tradeshow formed out of an opportunity in 2011, and continues to evolve each year. When the local oil and gas industry hit a low point back in 2016, we took this time to reevaluate and restructure the event – and after many discussions with our past Sponsors, Exhibitors, as well as our local businesses – we evolved the event to feature, not just the oil and gas industry, but ALL of the many energy resources in our region including coal, renewables, alternatives and energy efficiency. We are very excited for the first year after this change – the WV Energy Expo will take place on October 4, 2017 in Morgantown, WV.

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Another exciting opportunity that developed in the last two years is the creation of CasketWraps.com, While certainly a unique product and delicate industry, we are now able to utilize our creative abilities and services to provide a new way to help the funeral industry. For those who are not familiar with this endeavor, we invite you to check out our sister company website at CasketWraps.com.

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All of that said – the most rewarding aspect of the last 10 years has been – hands-down – the opportunity to partner with some of the most amazing community organizations and all of the individuals that we’ve met as a result of those partnerships. Within the first year of our company, we quickly became involved with WVU Medicine’s Children’s Hospital, and have continued to work and support this amazing group through various efforts including their annual fund-raising Gala. Kim and I had the wonderful opportunity to serve as co-chairs for the Gala in 2015. Being able to see – first hand – all of the behind-the-scenes work that goes into this amazing event, and being able to help their team organize, participate in fund-raising efforts, and have a hand in the décor and theme – was a dream come true for us. In addition to Children’s Hospital, we have continued to partner with other amazing organizations in our area, such as Make-A-Wish, MS Society, Ronald McDonald House, WVU Veterans, and The Bartlett House to name a few. Being able to provide our passion to help others gives us purpose, and we thank those who have given us this opportunity.

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To summarize, the last 10 years, and future of our agency boils down to a single word – Branding. Branding is the core of who we are and where we are going. Whether we are branding your business for the first time and creating a custom logo, or expanding your brand through our website and social media services, or wrapping your vehicle or office with your logo, we are there to help take your brand to the next level. Always remember that your brand is so much more than just an image or design, but also the feeling, the perception and the attitude your brand demonstrates.

I was taught – early on – about the value and importance of presentation and branding, and we continue to develop unique ways to demonstrate your brand. Our family of companies are focused on developing your brand, whether it’s the brand identity for your business from The Stick Company, providing an outlet and networking opportunity at The WV Energy Expo, taking personal memory or passion and engraving it forever at Stick Tattoo, or helping to provide the most honorable memorial possible with CasketWraps, we ask that you allow us the opportunity to work with you to develop your brand – whatever that may be.

Again, thank you to all of our friends, family, colleagues, partners, and vendors for allowing us the opportunity to celebrate 10 years in Morgantown, and we look forward to the next 20… because really, we are just getting started. ☺


Branding the WV Energy Expo

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The Stick Company is excited to have continued our partnership and sponsorship with the 2017 WV Energy Expo. This year’s expo recently made some branding changes, as the event was previously known as the WV Oil and Gas Expo, which focused solely on the Marcellus and Utica natural gas and oil activity. However, with the recent focus on the need for all forms of domestic energy, the event evolved and secured new co-hosting partners with West Virginia Department of Commerce and the West Virginia Economic Development Council.

These new co-hosts have allowed the event to broaden its audience to support all energy throughout the region, and promote the growth and development of our local economy. The event is also driven as a very supportive and ‘pro-industry’ networking event, in addition to showcasing regional companies in the tradeshow.

With the name change of the event also came a new logo and marketing push. Because the annual event has been going on since 2011, the overall look and theme did not want to change but needed to evolve into a logo that was appealing to all forms of energy. The Stick Company created the updated brand, along with a variety of initial marketing materials including postcards, brochure, envelopes, hardhat stickers and exhibitor packets. The website was also updated to reflect the updated brand.

In addition to the marketing efforts, our team worked with Progressive Industries, of Morgantown, WV, to design and fabricate an 8’ kiosk for the event to take around to various events promoting the Expo. The kiosk was fabricated to allow (4) panels to slide down into a frame for easy updating and swapping of artwork. The kiosk features a 32” TV that allows for a digital message to be utilized, as well.

In addition to the co-host partners, The Stick Company joins a few fellow friends and clients for the event including Clear Mountain Bank, Preston County EDA, Morgantown Area Economic Partnership, Accelerated Construction, and Anderson Excavating to name a few. For more on the WV Energy Expo, be sure to visit their website at www.WVEnergyExpo.com for more details. The event is being hosted on October 4, 2017, at Mylan Park in the Hazel and JW Ruby Community Center in Morgantown, West Virginia. A vendor reception is to be held on October 3, so be sure to sign up as an exhibitor or sponsor to attend this great networking event.

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Wall Wraps at Ronald McDonald House Charity

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The Stick Company was honored to be a part of a recent transformation at the Ronald McDonald House Charities in Morgantown, WV, that transformed a previous conference room into a themed playroom for their residents. The idea was brought to The Stick Company inquiring how we could help make the room more engaging for the house. From there, our creativity went to work…

The team quickly realized that we wanted to make this room a showpiece for the charity and wanted to wrap the entire room, with as many details as possible. Wanting a design that was appealing to both boys and girls and allowing a variety of color and visual elements to the room, our team quickly pitched the idea of an underwater pirate ship theme to the Ronald McDonald House team, and they were all aboard.

Seeing the concept, we quickly contacted our friends at the WV Black Bears, a minor league baseball team for the Pittsburgh Pirates, and without hesitation, both teams joined the effort to help bring the Pirate room to a reality through their sponsorship of offsetting material costs into the room. Our team then added the Pittsburgh Pirates Parrot to the design, as well as a surfing Cooper, the WV Black Bear’s mascot. Cooper was drawn and donated by Brandon Volek, a tattoo artist at Stick Tattoo Company.

Once the design was finalized, the wrap install team went to work ensuring that the wrap fit the room perfectly and pulled in additional elements from the room. This included wrapping existing round tables along with the fish tank, puzzle table, and windows. A side room was also transformed into a treasure chest room housing a variety of toys and prizes to be used as gifts and rewards for residents. Various sponsors provided items for this room, including a toy drive held by Stick Tattoo Company.

The room received additional volunteer help from Wise Guys Media hooking up a television to the room and ensuring all wires were hidden for the children’s safety. Progressive Industries donated a series of custom shelf brackets for the treasure chest room in addition to the customization of a previously donated toy chest. Additional volunteers helped with the preparation for the room’s finalization.

The Ronald McDonald House unveiled the room on February 1st with a Grand Opening including a variety of board members, community leaders, and one very special guest – Ronald McDonald himself! Our team was on hand to enjoy the event (and meet Ronald), but the real treat for us was being able to watch the reaction of children being introduced to the room. Their delight made the entire project that much more rewarding…
For more on the Ronald McDonald House Charities, or to get more involved as a volunteer, please visit their website at www.rmhcmgtn.org.

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The Stick Co. and Ronald McDonald House Charity team.

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Jacki Riggleman of the WV Black Bears Organization joins Damian and Jarrod for a pic next to Cooper.

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Sights Set on New Branding Campaign

New Branding

We are excited to announce the launch of a new branding package for Defense In Depth (DID), the largest indoor shooting range in West Virginia, set to open in Fall 2017. The Morgantown facility will be the next generation of self-defense training and shooting ranges featuring the best technology, firearms, and simulations around. Training will be available for every skill level in the surrounding region from beginners to advanced shooters.

In working closely with the executive team at Defense In Depth, our team learned about the unique features and direction the company was aiming. Knowing that the range was to appeal to a variety of target customers, our design team created a logo and concept that helped set the tone for all marketing efforts moving forward. The goal was to provide an identity that appeals equally to first-time shooters, as much as advanced shooters.

After unveiling the logo this past spring, our teams have quickly started working on the next round of marketing efforts launching throughout the summer including printed sales material, membership cards, website development, social media, merchandise, billboards, eblasts, and interior signage. Be sure to stay tuned for a full case study as both the facility and its marketing continue to develop!
For more on Defense In Depth, be sure to visit their website at www.defenseindepth.pro for continual updates on training classes, membership information, and their grand opening.

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Feeding the Brand at Flour and Feed

Flour and Feed Logo

We are happy to provide a quick glance at some of the branding work on which The Stick Company has been working for one of West Virginia’s newest restaurants, Morgantown Flour and Feed. Located in the Wharf District, Flour and Feed provides some nostalgic vibes with their distinct atmosphere and décor, while providing a unique and modern dining experience.

Looking for brand identity fitting for such a place, owners Marty and Kristen Elek turned to The Stick Company to help launch their brand and marketing campaign. The result was a custom design that incorporated a vintage feel, while still having a modern and eye-catching appeal.

“When we first started with our idea for the restaurant, we contacted Damian Ferek and the Stick Team to help us create the perfect logo,” said Marty Elek. “They took the time to understand what we were wanting, including all the various uses of the logo, and exceeded our expectations with what they created.“
The logo can now be seen throughout the location including menus, door decals and window décor, business cards, website, social media and more. The wrap team even created a reversed logo stencil to apply a 10’ logo on the rough-cut ambiance wall.

If you’ve not had a chance to visit Morgantown Flour and Feed, we highly recommend you make a reservation and enjoy an evening of great food and drinks. And when you go, make sure you tell them how much you like the logo!  For more information, or to take a look at their menu and hours, visit their website at http://www.morgantownflourandfeed.com/

*A full case study will be available once we stop eating (and drinking) and get everything together!

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Foundation for Coastal Drilling East.

Foundation for Coastal Drilling

The Stick Company partnered with Coastal Drilling East (CDE), a nationally recognized geotechnical construction company, headquartered in Mt. Morris, Pennsylvania. Coastal Drilling is a member of the Shaft Drillers International family of companies.

Having one of the regions most recognizable construction brands, The Stick Company was tasked with creating a custom website that could help take their marketing and branding to the next level. The site needed to reflect, not just the capabilities of the company, but the vast experience and jobs that the company has performed across the company. More than a service provider, Coastal Drilling is a solution provider, and their website needed to tell that story.

The Stick Company worked closely with various members of the CDE team to develop and update all site content, including detailed content for their capabilities, solutions, and company info. The site was designed to give a bright and bold image, while still reflecting their professional and experienced reputation. The site was also developed as a fully editable content management system for easy updating and maintenance by the Coastal Drilling internal team while providing a fully responsive design for mobile and tablet viewing.

The site features a variety of photography including updated site photography by Amberlee Christey Photography of Morgantown, WV.

To view the full Coastal Drilling website, please visit www.CoastalDrillingEast.com.

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Leaping Into the FROG Cart Wrap

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The Stick Company was proud to partner with Ronald McDonald House Charities as part of their launch of the FROG cart. The FROG, standing for Family-Room-On-the-Go, is the first of its kind to be introduced as a partnership with WVU Medicine Children’s Hospital.

This cart helps provide the some of the benefits of the Ronald McDonald House on-site at the hospital such as snacks, games, toiletries, and crafts. In many situations, families are unable or choose not to leave the hospital during these difficult times, and so the FROG cart was created to help bring the values and comfort of the Ronald McDonald House to the hospital.

The Stick Company was challenged to design the look and feel of the cart. Knowing its purpose, designer Maria Ashenfelder went to work to create a design that immediately gained the attention of all those involved in the project. The design provided a light-hearted and pleasant look while remaining brand consistent and appropriate for the intended audience. In addition, a fuzzy little friend was added to the window, which was then used as a social media push that helped provide “Mac” with his name.

Once finalized, the wrap team took on this unique challenge, ensuring the details and added touches were implemented for the cart. The wrap utilized 3M materials to help ensure the quality and durability while at the hospital.

The cart was announced at a launch party at WVU Medicine Children’s with Executive Director – Cheryl Jones, and Ronald McDonald House Charities Executive Director – Eleanor Reigel. The launch was coordinated in conjunction with Volunteer Week, as an extended thank you to all the volunteers that donate their time to both Ronald McDonald House and to WVU Medicine Children’s Hospital.

The Stick Company was honored to have worked with both organizations and be included in such a valuable addition to the hospital. For more information, or to become involved with the Ronald McDonald House Charities, please visit their website at https://www.rmhcmorgantown.org/

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STICK-sponsored Ballers score during summer season

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The STICK Co. would like to congratulate the STICK Ballers, a team of Morgantown-based high school girls, on the success of their first summer league basketball season. Head coach, and Brideport, WV native, Gabbie Kassis, lead the team of girls educating, molding and inspiring the group as it participated in tournaments in Pittsburgh, Washington, and Morgantown.
“Gabbie is an amazing role model and great educator for these high school girls,” said STICK President Damian Ferek. “Her drive to organize this team and keep the energy, focus and organization throughout the summer months is no easy task. We were glad to see the group having fun and utilizing their talents during their summer break, and look forward to watching them represent both Morgantown High and University High this upcoming season.”
The STICK Ballers was an easy partnership for The STICK Co., as it continues to find innovative and unique ways to be involved with and support local athletes who are dedicated to their passion. STICK company was founded on being bold and pushing the limits, and the STICK Baller’s commitment and dedication during their offseason demonstrate this same tenacity. The STICK team applauds Coach Kassis, the players, and their families for a successful summer league basketball season.

 

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Team member Jarrod Miller celebrates 8 years at STICK

Team member Jarrod Miller

As told by STICK owner DAMIAN FEREK:

One of the first things I was told in business was that if you are going to be successful, you need to surround yourself with the best people and grow together. Somehow, we have been fortunate enough to have done just that. In June, we celebrated the eighth anniversary of Jarrod Miller with The STICK Co. How he survived may indeed be the ninth wonder of the world, but one thing is for sure — this agency would not exist without the patience, contributions, dedication and patience (yes, twice) of this guy.

Here is a quick look back at how it all got started:

As many of you are aware, The STICK Co. was originally founded as Asayo Creative in 2007 as strictly an advertising and marketing agency focused on brand awareness, graphic design, and websites. In April of 2008, while having dinner in Waynesburg, PA, I ran into Jarrod Miller, who was finishing his junior year at St. Vincents college. Having grown up with Jarrod and his brother in Carmichaels, I knew him and his family well, and so I was surprised to learn that he was interested in an internship at our company. A three-year-physical-therapy-major-turned-one-semester-in-marketing-major was ready to get his hands dirty in the marketing world. Knowing his work ethic and determination (and really needing an intern) we agreed to give him a shot.

On his first day, I basically gave Jarrod a computer, and a ton of photos and said, “we need to organize these…” He spent eight hours that first-day labeling pics from Blue Mountain Equipment Rental. “BlueMountainDozer147.jpg” gives you an example of how thrilling this first day was. On his second day, we sent Jarrod out on errands, which basically driving throughout the tri-state area making pickups and deliveries for eight solid hours. On day three, I approached Jarrod with an opportunity that we had been given. Two of our clients, Blue Mountain Equipment Rental, and Energy Contractors, LLC, were both in need of a sizeable vehicle wrap order that we had been farming out. Our agency enjoyed a good relationship with these clients and we saw that this may be an opportunity to grow the company. So, I asked Jarrod — “Do you know anything about vehicle wraps?…” with a short pause, he politely (again, he was new) said, “No, I’m sorry I do not.” “Well, me neither… but, hey, let’s figure this out.” And, within a couple weeks, STICK, LLC was created as a sister company focused on vehicle wraps, decals, banners, posters, and more. (At least he knew he had job security)

In the eight years that have passed since that summer, we have experienced numerous obstacles, hurdles and growing pains that have molded and crafted our company from the start. From wrapping vehicles in parking lots, backyards, “borrowed” garages, under canopies, freezing garages, gas field job sites, and maintenance shacks, in every weather condition imaginable like rain, heat, ice, wind storms, snow storms, and even bee swarms, the stories and experiences are countless.

You could say we have seen a plethora of projects (we quote The Three Amigos movie often.) Our first weekend-long training project was followed by chasing, removing, and applying 200+ truck decal sets for Energy Contractors throughout West Virginia, wrapping trucks, cars, vans, boats, jet skis, campers, motorcycles, quads, dirt bikes, trailers, cabinets, cranes, buildings, concrete, outfield fences, PRTs, snowboards, gas pumps, ice chests, water tanks, office walls and even caskets. When we say “We stick anything” it really should mean, Jarrod Miller can wrap anything.

We used to lock him in the basement of our Pleasant Street office, depriving him of things like group lunches, sunlight and ice cream Fridays, all while enforcing our, then, dress code of collared shirts, slacks and dress shoes and forcing him to listen to rap music, Seinfeld quotes, and farming stories from Burnt House, WV (shout out, Court Bailey)

Jarrod is most often a man of few words but I believe he wrote the book on work ethic. He has believed in this company from the start, and one thing is for sure: regardless of the project or obstacle, Jarrod has been the driving force that has allowed our wrap division to not only grow and develop but to evolve into the backbone of what our agency is today. For this, we recognize his efforts and countless contributions.

And, above all, and maybe most importantly, as we witnessed from his internship – the man can make a great cup of coffee…

 

 

 


Triple S Harley Davidson gets a bold, new truck wrap

Triple S Harley Truck Wrap

The STICK Co. recently wrapped a Triple S-branded Ford Super Duty F250 truck honoring the classic Harley Davidson look while emphasizing and showcasing the characteristics of the Morgantown dealership.

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The truck wrap honors the dealership’s 14th anniversary and is a perfect example of how vehicles can be transformed into bold, innovative, mobile advertising.
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When it comes to return on investment for advertising dollars, few mediums work as hard for you, non-stop, as vehicle wraps.

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The STICK Co. is a nontraditional branding agency that fully believes in transforming anything we can nail down into an effective mobile advertising tool. It’s in our company culture to be unique and stand out from the crowd. Full and partial vehicle wraps, trailer wraps, entire fleet wraps, wall wraps, casket wraps through our site casketwraps.net, decals and more – we do it all. Call us today to find out more about The STICK Co.’s nontraditional marketing resources.


New Branding Package Complete

New branding package complete

The STICK Co. recently created big things for one of the most highly visible organizations in the region – the Morgantown Area Economic Partnership. MAP President+CEO Holly Childs approached STICK in 2015 to design a complete branding package for the organization. The first step in the process was the creation of a one-of-a-kind website specifically focusing on all that the Morgantown MSA had to offer both existing and potential new businesses in the area.
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“The result of this particular challenge is a vibrant, bold and eye-catching website that is both stunning to look at and equally informative,” said STICK President Damian Ferek. “Our efforts focused on the buzz and energy of the area, of Holly and her team, and of the economic development efforts of the region.”

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The new website was the first piece of a larger rebranding focused on the tagline “It’s Morgantown.” The tagline is featured in the URL, throughout the website and on print items and trade show displays designed for the new look and feel of MAP. New logos, high quality business cards, printed displays, booklets and more, all work together to create the new MAP brand.

To see the new site, visit www.itsmorgantown.com.

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Offering the area’s most extensive and engaging branding experience, The STICK Co. is an award-winning design agency located in Morgantown, W.Va. We create the best brand identities by specializing in web design, print collateral, content creation and management, social media, video, vehicle wraps and more. You won’t find an agency that gets you better than we do.


West Virginia Black Bears “Cooper” visits STICK

West Virginia Black Bears

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Cooper, the mascot of the West Virginia Black Bears, and WVBB General Manager Matthew Drayer, paid a visit to The STICK Co. and The STICK Tattoo Company offices in Morgantown this week. The pair has begun working for the crowds in the community to build excitement and enthusiasm for the upcoming season.

 

The STICK Co. worked closely with the West Virginia Black Bears for preparations in advance of the team’s inaugural season in 2015; a very successful season at that since the team won the 2015 New York-Penn League Championship. Our work with the team included branding, large wraps in the team’s stadium, stadium sponsor banners, wrapped vehicles, signage, promotional items and even a wrapped beer cart.

We’re up to the plate again this year as we look forward to a successful second season for the West Virginia Black Bears. Check out the team’s schedule here.

“We’re excited for the opportunity to continue working with the West Virginia Black Bears in their second season,” said STICK Owner Damian Ferek. ‘They are a particularly fun client leaving lots of room for us to be creative and innovative in our collaborations.”

Offering the area’s most extensive and engaging branding experience, The STICK Co. is an award-winning design agency located in Morgantown, W.Va. We create the best brand identities by specializing in web design, print collateral, content creation and management, social media, video, vehicle wraps and more. You won’t find an agency that gets you better than we do.

STICK Tattoo Company is Morgantown’s most distinct tattoo and piercing studio. Offering a variety of tattoo styles and techniques, our artists can work with you to deliver the best of traditional tattoos, color tattoos, black and grey tattoos, new school tattoos, lettering tattoos, oriental style tattoos and more. We also deliver exceptional customer service, a super clean studio, and a distinct STICK atmosphere to cater to all of our customers. If you’re looking for new ink in Morgantown, West Virginia or its surrounding regions, contact STICK today!


Damian Ferek Named 2016 Young Gun

Damian Ferek

The STICK Co.’s President, Damian Ferek, was honored recently with his selection by West Virginia Executive magazine into its group of 2016 Young Guns.

The Young Guns awards began in 1999 as a way to recognize “citizens of West Virginia who drive the success of the Mountain State.” Each year, recipients are chosen through a rigorous selection process before earning the Young Gun title.

A reception was held in Charleston to honor the 2016 honorees.

“It was an honor winning the award and being recognized as part of such an impressive group of colleagues,” Ferek said. “While an individual award by name, the award is a complete reflection of our entire STICK team and everyone’s continued dedication and effort. With any first generation company, it takes a little bit of everything to all come together, and collectively, we have managed to launch and grow an ad agency, an oil and gas expo, and a tattoo shop. A huge THANK YOU to our team, my family and friends, and especially the fantastic group at the WV Executive magazine.

Read more about the awards at www.wvexecutive.com/young-guns/ and Ferek’s interview for the magazine at wvexecutive.com/damian-m-ferek/.


Schmitt’s Saloon Stops Driving Naked

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Recently, Schmitt’s Saloon in Morgantown bravely came forward and made a pledge to quit driving naked. In a public branding announcement released by The STICK Co. earlier this month, experts concurred that more than 90 percent of drivers take part in this revealing behavior. Schmitt’s said no more, and so should you.

The STICK Co. was able to help Schmitt’s in their time of need and quest to end their naked driving by providing a full vinyl wrap consistent with the saloon’s image and branding theme. STICK specializes in custom wraps that can transform any vehicle into an eye-catching, mobile advertisement for your business. Reaching tens of thousands of people each day on the road, the return on investment for vehicle wraps is a no brainer.

If you too would like to finally stop driving naked, call us today at 304.413.0100. We’re here to help.


KATKO Ltd. – Another great oil and gas site by STICK

KATKO Ltd

The STICK Co. has launched another mold-breaking site in the oil and gas sector, this one for KATKO Ltd. The company came to STICK wanting a new branding and marketing plan that included business cards, sales collateral and a website.

STICK Graphic Designer Maria Ashenfelder accepted the challenge and produced amazing results for KATKO – a leading oil and gas service company headquartered in St. Clairesville, Ohio and branch offices in Wheeling, W.Va. and Carmichaels, Pa.

“KATKO wanted something that was totally different, something that no one expected and set them apart from the rest of the oil and gas companies,” Ashenfelder said. “I think we delivered that in a big way.”

The new business cards are top-of-the-line, frosted plastic featuring the company’s signature colors and logo delivered in an almost-indestructible format. The print materials carry forward the color and design schemes chosen for the brand and the new website features a confident tone, easy navigation and an exciting, bold look.

Check out more at http://katkoltd.com/.

Offering functional websites, inspired branding and an engaging experience, The STICK Co. is an award-winning marketing and design agency located in Morgantown, W.Va. For more information, contact us or connect with us on social media.


Garrett County Opioid Misuse Prevention Program partners with The STICK Co.

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Another fantastic website is in the books for The STICK Co., and the message doesn’t get much more real than what’s delivered on the new AddictionHappens.org site.

The project is grant-funded through the Garrett County Health Department and aims to increase awareness, spread knowledge and share resources for anyone wanting to know more about addiction to pain medications. This particular type of addiction is a growing problem in Garrett County and residents there are taking a stand.

The STICK Co. is managing a large outreach campaign for the Program with the website as the central piece. STICK President Damian Ferek and Senior Designer Lauren Lamb worked hand in hand on the site’s design.

“This particular website and its message really hit home for me,” Lamb said. “My family never thought addiction could affect us. It did. It can happen to anyone. No one is above it and no one is immune. This is such an important message and I hope we successfully communicated the sense of urgency that this topic deserves.”

The website was designed with a bold color scheme and features relatable imagery. Addiction has many powerful statistics behind it and the STICK staff worked several of these into the central design. The site also includes a section where visitors can share their stories about opioid addiction, extensive resources and even a “street cred” test.

For more information, visit AddictionHappens.org.

Offering functional websites, inspired branding, and an engaging experience, The STICK Co. is an award-winning marketing and design agency located in Morgantown, W.Va. For more information, contact us or connect with us on social media.


STICK Co. wows at 2015 Crystal Awards

Banner of the Stick Co awards

The STICK Co. walked away a winner at the 2015 Public Relations Society of America West Virginia Chapter gala held in Charleston recently.

The agency won top honors for two of websites it created and in the single-issue newsletter booklet category. Another of its sites earned an honorable mention.

The STICK Co. created the Mountain State Stone website to showcase the company’s luxurious outdoor products and breathtaking imagery representing many finished products. The site was eye-catching and helped Mountain State Stone to create an online presence and overall lifestyle brand. The site earned first place from PRSA.

STICK also earned the top spot in the “Pro Bono Website” category for our work on the Deuce Strong website. The site tells the story of 6-year-old West Virginia-born Devon “Deuce Williams” who was diagnosed with a serious condition that will require a double lung transplant. STICK wanted to help create an online presence and platform for fundraising. PRSA agreed the site is pretty special too.

Another first place was awarded to STICK for its work on the WVU Children’s Hospital Gala Booklet. On this project, the STICK staff worked closely with WVU Children’s Hospital to showcase the food, dining, entertainment and live auctions that were planned as part of the hospital’s annual fundraising gala. Emotional language and photography were used to draw an emotional connection between the event and the cause.

STICK’s work on Clear Mountain Bank’s new website earned an honorable mention from PRSA. On this project, the agency’s staff worked closely with bank leadership to revamp its existing website with modern design tools and a more interactive and user-friendly design which led to an increase in number of accounts.

“We’ve worked so hard,” said STICK Co. President Damian Ferek. “I couldn’t be more proud of our team and how they put such heart and soul into every single project we take on. The sky’s the limit for us at this rate and we are humbled by this recognition from such an important industry association.”

The STICK Co. is headquartered in Morgantown, W. Va., a strategic location from which to serve clients throughout Ohio, Pennsylvania and West Virginia. The STICK Co. offers functional websites, inspired branding, signage services for the construction, energy and industrial markets, and custom wrap services including truck wraps, trailer wraps, car wraps and more.
Contact us today to learn more about the STICK Co.’s variety of products and services.


West Virginia Black Bears

West Virginia Black Bears

The STICK Co. has worked very close with the region’s newest semi-pro ball team – the West Virginia Black Bears – to launch their brand and ready their new stadium. Before the first pitch was thrown on opening day, STICK wrapped cars, designed signage and stadium sponsor banners, developed a slew of promotional materials and even wrapped the stadium’s beer cart.

“We had a ball working so closely with the Black Bears,” said STICK President Damian Ferek. “We’re always thrilled to be part of something that makes Morgantown an even more fantastic place to live. We look forward to continuing our collaboration and cheering them on for their inaugural season.”

The STICK Co. is the region’s most aggressive vehicle wrapping and non-traditional marketing company. The company’s headquarters is in Morgantown, W. Va., a strategic location from which to serve clients throughout Ohio, Pennsylvania and West Virginia. The STICK Co. offers a variety of custom wrap services including truck wraps, trailer wraps, car wraps and more. Specializing in services for the construction, energy and industrial markets, The STICK Co. offers job site signs, job site banners, safety signs, directional signage, storage signage and so much more. Contact us today to learn more about the STICK Co.’s variety of products and services.


Red Shoe Ride

Red Shoe Ride

The Stick Company is excited to contribute to the 20th Annual Red Shoe Ride benefitting the Morgantown Ronald McDonald House Charity. The ride is one of Morgantown RMHC’s main fundraisers, and a great way to raise some of the funds they need for the ongoing expenses at the house.

The Stick Company created a unified campaign that includes flyers, posters, banners and social media graphics to generate interest in the upcoming event. Stick’s materials are being displayed all throughout the Morgantown area by a variety of Ronald McDonald House’s supporters.

“We love working closely to help and support local children, and especially helping lend our creative services to benefit the community,” said Damian Ferek, President of The Stick Company. “The Ronald McDonald House Poker run, the Red Shoe Ride, is a great event that allows us to continue to work along side such great partners such Triple S Harley Davidson, WVU Children’s Hospital and The Mason Jar.
Everyone at the Ronald McDonald House is doing an amazing job in the planning and preparation of the event, and we’re looking forward to the best turnout yet.”

The ride takes place on Saturday, June 27 and will start at Triple S Harley Davidson at the Gateway Centre in Morgantown. Registration is from 10am-Noon and is running a special rate of $20 in honor of the ride’s 20th year. The ride includes stops at Big Daddy’s Club and Restaurant, Riverview Lounge, Terra Alta VFW, Smokin’ Jacks and then concludes at The Mason Jar with live music and great food.

For more information on the ride, or to register online, please visit www.RMHCmorgantown.org or contact 304.598.0050.


LMNITRIX packaging designed by The STICK Co.

LMNITRIX branding

The health and fitness market’s latest brand will feature packaging designed by STICK. The LMNITRIX line will be launched in the coming weeks by Jeremy Corbitt and Emeri Connery, the experts behind Lmnitrix, a Morgantown, W.Va.-based fitness lifestyle company.

The LMNITRIX product line includes nutritional and exercise supplements. Melt, a fat burner, Veinz, a vasodilator, FOCUS, a pre workout and POST, a post workout, and a BCAA all have been developed in a variety of delicious flavors. The packaging created for the line will set it apart from similar products on the shelves through its bold and colorful design scheme.

STICK has been working closely with the LMNITRIX team to create the many pieces necessary to launch a successful national campaign. In addition to packaging materials, STICK will be launching the company’s website in the coming weeks, has created business cards, a large trade show booth for the Mr. Olympia show in Las Vegas, trade show items and other collateral.

“The fun in this project was watching the brand unfold into multiple products and keeping a consistency through all of the different pieces that we’re working with,” said STICK Senior Designer Lauren Lamb. “I’m really looking forward to seeing my designs hit the shelves on a product with such potential for national reach.”

Offering functional websites, inspired branding, and an engaging experience, The STICK Co. is an award-winning marketing and design agency located in Morgantown, WV. For more information, contact us or connect with us on social media.